How to know what to build with AI?

To know what to build with AI, founders should analyze systemic friction points in high-growth B2B and compliance-heavy sectors rather than building wrapper products. That's Missing lists verified, real-world problems where AI automation has clear ROI.

How do you know what startups to work on?

Knowing what startups to work on requires finding validated customer pain points backed by structural catalysts like policy shifts, new regulations, or sudden infrastructure resets. Work on startups that solve immediate compliance or operational losses.

How to validate your startup to see if it will work or not?

Validate your startup by mapping the specific workflow friction (who feels it, why it is broken, and what it costs them) and tracking the volume of developer and community discussion around it. That's Missing aggregates these validation confidence scores for you.

Is there an AI tool to validate business ideas?

Yes, That's Missing operates as an automated validation and scanner engine, crawling global policy changes, news, and developer discussions to map out validated business ideas and compute validation confidence levels.

ClimateTech OPPORTUNITY ANALYSIS

Build 'SharkShield AI'—a real-time, AI-powered shark detection and deterrent network. The platform would: 1) Deploy underwater IoT sensors (sonar, hydrophones) to detect shark bioacoustics and movements; 2) Use edge AI to distinguish sharks from other marine life (e.g., whales, dolphins); 3) Integrate with drones and buoys to deploy non-invasive deterrents (e.g., low-frequency audio waves proven to repel sharks); 4) Provide a public dashboard for swimmers and councils to monitor real-time alerts. Monetization via council contracts ($1M/year), tourism partnerships, and carbon credit funding (via ecosystem protection incentives).

Validated on That's Missing platform | Status: Active Opportunity

Market Catalyst & News Trigger

"After three fatal shark attacks, what mitigation measures work best?"

        Source: ABC News (AU) 
        | Published: 6/12/2026
      

The Workflow Friction

Coastal councils, surfers, swimmers, and marine conservation groups

Problem Summary

Real-world problem signal validation.

One-Shot MVP Builder Blueprint (48 Hours)

A pilot in Byron Bay showing: 1) Real-time shark detection alerts via SMS; 2) Drone-integrated deterrent deployment; 3) Environmental impact dashboard (e.g., '0 dolphins entangled'). Partner with local councils for sensor deployment.

Recommended Developer Tech Stack

Python
TensorFlow Lite
FastAPI
PostgreSQL
LoRaWAN